Courses
Grading Scale of all the CESP courses
| Valid from Spring Semester 2007 | ||
|---|---|---|
| 100 – 90 | A | Excellent |
| 89 – 75 | B | Very Good |
| 74 – 60 | C | Good |
| 59 and less | F | Fail |
Each CESP course = 7 ECTS or 3 US credits
List of courses
| Course ID | Course Name | Professor | S20 | SU20 | F20 |
|---|---|---|---|---|---|
| CEP001 | Elementary Czech | Anna Antošová
Petra Sůvová Martin Filip |
YES | YES | |
| IP_310 | Product Brand Marketing | Martin Machek
Daniela Kolouchová |
YES | YES | |
| IP_312 | International Strategy of Global Companies | Jaroslav Halík | YES | YES | |
| IP_314 | International Management | Ilya Bolotov
Mikuláš Pichanič |
YES | YES | |
| IP_315 | Entrepreneurship and New Business Venturing | Michal Andera | YES | YES | |
| IP_317 | Globalization and World Politics | Markéta Votoupalová | YES | YES | |
| IP_323 | Marketing in Central and Eastern Europe | David Říha | YES | YES | |
| IP_325 | The EU as an actor in International Relations | Kateřina Kočí | not offered | not offered | YES |
| IP_327 | Cultural History of the Czech Lands | Rudolf Chalupský | YES | YES | |
| IP_331 | Global Business and International Trade | Radek Čajka
Ilya Bolotov |
YES | YES | |
| IP_334 | International Relations | Ludmila Štěrbová
Kateřina Kočí |
YES | YES | |
| IP_335 | International Finance | Josef Taušer
Radek Čajka Ayaz Zeynalov |
YES | YES | |
| IP_340 | International Marketing Communications | Petr Král
Květa Olšanová |
YES | YES | |
| 2se442 | Blockchain and business innovations for digital economy | Jakub Jedlinský | not offered | not offered | YES |
| *F20 – Fall Semester 2020 |
*S20 – Spring Semester 2020 |
*SU20 – Summer University 2020 |
Elementary Czech
Students living in a foreign country will at some point need to ask directions, order food or just say hello. The language classes will introduce the student to the Czech language and ease his or her transition into Prague life through basic knowledge of the language. The purpose of this course is to familiarize students with the basic elements of Czech. The class will enable the students to begin to understand and speak very basic conversational Czech
- Content
Syllabus Prof. Filip (Monday, Wednesday class, 12:45 – 14:15)
Syllabus Prof. Sůvová (Monday class, 12:45- 14:15)
Syllabus Prof. Antošová (Monday class, 14:15 – 17:45)
Syllabus Prof. Antošová (Thursday class, 9:15 – 12:30)
- Instructor
PhDr. Anna Antošová, CSc.
University of Economics, Prague
Faculty of International Relations
Department of Russian
Room: NB 259
E-mail: anna.antosova@vse.cz
Phone: +420 224 095 278
Mgr. Petra Sůvová
University of Economics, Prague
Faculty of International Relations
Department of Russian
Room: NB 259
E-mail: petra.suvova@vse.cz
Phone: +420 224 095 278
PhDr. Martin Filip Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of Russian
Room: NB 257
E-mail: martin.filip@vse.cz
Phone: +420 224 095 209
Product Brand Marketing
The course introduces students to the practical aspects of product/brand marketing and to the specific role of “product / brand manager” in the company. The main pillar of the course is a marketing plan, its use in brand management and its implementation in the strategic management of the company.
This course cannot be taken together with course IP_340 International Marketing Communications.
- Content
- Instructors
Ing. Martin Machek. Ph.D.
University of Economics, Prague
Faculty of Business Administration
Department of Marketing
Room: RB 432, RB 536
E-mail: martin.machek@vse.cz
Phone: +420 224 098 432
Ing. Daniela Kolouchová
University of Economics, Prague
Faculty of Business Administration
Department of Marketing
Room: RB 432
E-mail: daniela.kolouchova@vse.cz
Phone: +420 224 098 432
International Strategy of Global Companies
The aim of the course is to introduce students to company strategy and management in an
international context. Based on practical examples, this course gives students the basic knowledge and knowhow to deal with strategic questions regarding business develeopment in an international context.
This course cannot be taken together with course IP_314 International Management.
- Content
- Instructor
Ing. Jaroslav Halík, MBA, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 214
E-mail: jaroslav.halik@vse.cz
International Management
The aim of the course is to deepen and increase the knowledge of specifics connected with the activities of MNC. Students will study organizational structures, managerial philosophy in host countries and techniques for increase of added value within multinational production and business chains and methods of managing international teams.
This course cannot be taken together with course IP_312 International Strategy of Global Companies.
- Content
- Instructor
Ing. Ilya Bolotov, MBA, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 215
E-mail: ilya.bolotov@vse.cz
Phone: +420 224 095 283
doc. Ing. Mikuláš Pichanič, CSc.
University of Economics, Prague
Faculty of Business Administration
Department of Management
Room: RB 545
E-mail: pichanic@vse.cz
Phone: +420 224 098 545
Entrepreneurship and New Business Venturing
The subject offers the overview of entrepreneurship and develops the understanding of specific entrepreneurial situations. It supports entrepreneurial attitudes and motivation and develops skills needed for business start-up and efficient entrepreneurial approach.
- Content
- Instructor
Ing. Michal Andera, Ph.D.
University of Economics, Prague
Faculty of Business Administration
Department of Managerial Psychology and
Sociology
Room: RB 452
E-mail: michal.andera@vse.cz
Phone: +420 224 098 452
Globalization and World Politics
The aim of the course is to introduce the process and concept of globalization and its various aspects or dimensions, such as political, security, economic, societal, and environmental. To approach globalization in an interdisciplinary and critical manner.
- Content
- Instructor
Ing. Mgr. Markéta Votoupalová, Ph.D.
University of Economics, Prague
Faculty of International Relations
Jan Masaryk Centre for International Studies
Room: NB 264
E-mail: marketa.novotna@vse.cz
Marketing in Central and Eastern Europe
This course will review various applications of marketing concepts within the continuously changing environments in Central and Eastern European markets. Focusing on customer relationship management, this course will explore product/service development, promotional techniques, pricing strategies, distribution alternatives, and marketing on the Internet.
- Content
- Instructor
Ing. David Říha, MBA, Ph.D.
University of Economics, Prague
Faculty of Business Administration
Department of Marketing
Room: RB 404
E-mail: david.riha@vse.cz
Phone: +420 224 098 404
The EU as an actor in International Relations
The course introduces the EU as an autonomous actor in international relations. It analyzes various types and sources of the EU’s actorness, especially focusing on their external dimension (recognition, attractiveness), their reflections in practical politics and in relations with various parts of the world.
- Content
- Instructor
Mgr. Ing Kateřina Kočí, Ph.D.
University of Economics, Prague
Faculty of International Relations
Jan Masaryk Centre for International Studies
Room: NB 264
E-mail: katerina.koci22@gmail.com
Globalization – Its Social and Economic Aspects
This multi-disciplinary course covers different aspects of globalization. Special attention is paid to the environmental, cultural and economic dimension of globalization-international trade and the role of multi-national corporations (MNCs).
- Content
Syllabus
- Instructor
doc. Ing. Mikuláš Pichanič, CSc.
University of Economics, Prague
Faculty of Business Administration
Department of Management
Room: RB 545
E-mail: pichanic@vse.cz
Phone: +420 224 098 545
Cultural History of the Czech Lands
The course gives the students an outline of Czech history and its connections with European developments. Attention will be given to the way in which history is reflected in Czech arts and literature, as arts and literature have often contributed significantly to the political life of the country. A brief outline of the history of art and architecture will present the most important periods and will be supported with slides recommending to the students the most significant places of interest in this country. The course will also show the important role of music in the cultural life of this nation.
- Content
- Instructor
PhDr. Ing. Rudolf Chalupský
University of Economics, Prague
Faculty of International Relations
Department of English
Room: NB 389A
E-mail: chalup@vse.cz
Phone: +420 224 095 250
Global Business and International Trade
The purpose of this course is to provide students with the basic knowledge of international trade theories and international trade development trends in recent decades. Special attention is given to the international trade position of Central and Eastern Europe. This course offers an approach to the consequences of the current changes in what was formerly East-West trade for opportunities within the region. The effect of globalization on trade around the world and the global economy is an important part of the course.
- Content
- Instructor
Ing. Radek Čajka, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 208
E-mail: radek.cajka@vse.cz
Phone: +420 224 095 218
Ing. Ilya Bolotov, MBA, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 215
E-mail: ilya.bolotov@vse.cz
Phone: +420 224 095 283
International Relations
The course provides students with an introduction to International Relations (IR) and allows better understanding of the IR framework, concepts, context and substantive issues. It underlines European perspectives and the role of the European Union in IR.
- Content
Syllabus (prof. Štěrbová, Monday, room RB 213)
Syllabus (prof. Kočí, Monday, room RB 203)
- Instructor
doc. Ing. Ludmila Štěrbová, CSc.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 236
E-mail: Ludmila.sterbova@vse.cz
Phone: +420 224 095 642
Mgr. Ing Kateřina Kočí, Ph.D.
University of Economics, Prague
Faculty of International Relations
Jan Masaryk Centre for International Studies
Room: NB 264
E-mail: katerina.koci22@gmail.com
International Finance
The objective of the course is to provide an understanding of both the key features of foreign exchange markets and the actual problems of multinational corporations within an environment of free flows of foreign capital and floating exchange rates.
- Content
- Instructor
doc. Ing. Josef Taušer, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 204, NB 217
E-Mail: tauser@vse.cz
Phone: +420 224 095 201
Ing. Radek Čajka, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 208
E-Mail: radek.cajka@vse.cz
Phone: +420 224 095 218
Ayaz Zeynalov, M.A., Ph.D.
University of Economics, Prague
Room: NB 274
E-Mail: ayaz.zeynalov@vse.cz
International Marketing Communications
The course provides an integrated overview of the different forms of marketing communications (advertising, direct marketing and online communication, public relations, sales promotion, and personal selling). The course focuses on their functions, theoretical background and practical applications.
This course cannot be taken together with course IP_310 Product Brand Marketing.
- Content
- Instructor
Ing. Petr Král, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 217
E-mail: petr.kral@vse.cz
Phone: +420 224 095 211
Ing. Květa Olšanová, Ph.D.
University of Economics, Prague
Faculty of International Relations
Department of International Business
Room: NB 235
E-mail: kveta.olsanova@vse.cz
Phone: +420 224 095 641
Blockchain and business innovations for digital economy
The course concerns with blockchain (DLTs) and other emerging technologies in business and finance that shape the digital economy. It is practically oriented and includes lectures of successful entrepreneurs who broke through using hi-tech innovations.
This course is a regular course but in the intensive form. (Summer University Course, 6 ECTS)
- Content
- Instructor
Mgr. Ing. Jakub Jedlinský, Ph. D.
University of Economics, Prague
Faculty of International Relations
Department of World Economy
Room: NB233
E-mail: jjedlinsky@gmail.com
Phone: +420 224 095 282